Демо (html) ПКОЯз. Англ. Бизнес курс



A 'first' letter of enquiryusually asks for

a catalogue, a price list, or a brochure

A company's letterheadincludes

the name of the company, the address, the telegraphic address andtelephone number

A letter of adjustment

expresses regret, offers an explanation and a remedy, and assures therecipient that the cause of the complaint will not happen again

Answer the question: What arePublic relations?

Communication to correct erroneous impressions, maintain the goodwill ofthe organization's many publics, and explain the organization's goals andpurposes is called public relations.

Answer the question: What aremarket opportunities?

Market opportunities are profitable possibilities of filling unsatisfiedneeds or creating new ones in areas in which the company is likely to enjoy adifferential advantage, due to its distinctive competencies.